Outside-the-box Event Promotion Ideas and Examples Make Event Promotion Meaningful: Get To Know Your Attendees.

Explore Blogs. Trending on Bizzabo. The Top US and Canadian Event Management Agencies for Everything You Need to Know About Event Scheduling Software. The 25 Best Event Venues in San Francisco. Follow Us. Event Marketing. Chaviva Gordon-Bennett. What is event promotion?

Outside-the-box Event Promotion Ideas and Examples How do you ensure your next event shines bright and reaches its registration goals? Promote continuing education and other certifications Highlight the opportunity for attendees to earn professional development credits or certifications by attending specific sessions.

Send Personalized Video Invitations Use platforms like Cameo to have celebrities or influencers send personalized video invites to key invitees like customers, high-value leads, and others.

Ship Prospective Attendees Edible Invitations Want to create a real, lasting impression? Create Exclusive Pre-event Networking Communities Set up a private Facebook group or Slack channel for registrants to connect, discuss topics, and share their excitement before the event.

Leverage Past Event Content for Sizzle Reels and Buy-in Materials Use clips from previous events, testimonials, and highlights to create a compelling video that showcases the value of attending. Tap Industry Influencers and Event Speakers To Promote the Event Collaborate with industry influencers to share event details on their social media platforms or blogs, amplifying reach.

Offer Segmented Discounts and Promotions Provide early bird discounts for the first registrants or special offers for returning attendees. Livestream Event Prep and Behind-the-scenes Content Use platforms like Instagram or Facebook to showcase live event preparations, interviews with speakers, or venue tours.

So we did some webinars pre-show for them. We also had some guided tours for them on the first morning. And we have a page on our website now dedicated to first-time attendees to give them a bit of an idea of how to prepare.

Carina Bauer. The Top US and Canadian Event Management Agencies for Check out this comprehensive list of more than of the top event agencies in the US and Canada that work with live and virtual events.

February 12, Everything You Need to Know About Event Scheduling Software Discover what event scheduling software is, its benefits, the different types of event scheduling systems, the key features to look for, and more. February 5, The 25 Best Event Venues in San Francisco San Francisco is an amazing city with exciting and unique event venues to choose from.

Discover our top picks for San Francisco event venues and spaces. January 29, Enjoying this article? Subscribe to blog updates and get more industry insights, resources, and valuable content every two weeks.

If you haven't decided which channels to use to promote your event, check out our ideas below to choose the best options for your business. Now that you know how to promote your event effectively, get inspired by the campaigns of popular brands.

You can easily bring them to life with SendPulse promotional tools. Event organizers incentivize people to buy tickets immediately because the price will go up soon. Subscribers know how much it will cost, so they realize the value of this early bird access.

What is good, they can register for the event right from the email by clicking the link. Look below at how LearnWorlds promotes its webinar. They inform why a subscriber should attend it and inform about the speakers. So, people have an idea about a webinar and can register.

The last event invitation is sent via a web push notification. Organizers encourage recipients to visit a live performance on KEXP radio. Check out how this promotional message looks on different browsers. Push notification is a great way to remind users about your upcoming event.

With SendPulse , you can send push notifications to 10, subscribers each month for free. Congrats, now you know how to promote your event via different channels and various content formats. Make use of SendPulse tools to keep your subscribers informed!

Last Updated: If you are interested in "What is Event Promotion: Ideas and Examples", you might be interested in trying our bulk email service. Your password should be from 8 to 48 characters long, contain at least one uppercase letter, one lowercase letter, and a number.

The user with this email address already exists. You can Login or Restore a password. Such phone number is already registered.

Looks like you already have an account. Please email us at support sendpulse. com if you think this is an error. Time-bound ticketing strategies can help you increase event registration.

So, similarly to time-bound discounts, offering a limited number of tickets can compel prospective attendees to purchase quickly before the opportunity is gone. This dynamic can open doors to effective event promotions.

Would you brag about it to your friends? The novelty and prestige of exclusivity-based promotions not only help compel people to register. They can also be priced at a premium to generate additional ticket sales and revenue streams for your event. Want to help a fresh set of attendees find your event?

Try listing it on free event marketplaces where people look to find out about new and upcoming events. Hopin Explore, for example, is an integrated event marketplace and a one-stop shop for organizers who want to give their event an extra promotional boost.

Email marketing is an efficient and inexpensive way to promote your event. But it comes with a caveat: Your emails have to cut through the noise to grab recipients' attention.

So, avoid sending out generic, or one-size-fits-all, email communications. Instead, opt for a more individualized approach. Beyond that, most marketers say personalization is essential to email marketing success. You can even get your colleagues in on the email action to give your promotions an added boost.

Ask your coworkers to send personal emails to their customers, prospects, partners, or other people in their networks. And, provide your team with the link to your event website, so they can add it to their email signature lines.

Have you diligently researched a product or service before making a purchase? Help tip the scales in your favor by giving your audience a taste of the event experience that awaits them.

And use compelling content as the vehicle to bring your story to life. So, how can event professionals use content to drive registrations and attendance? High-quality content often involves a significant amount of work, but consider these possibilities to lighten the load:.

Repurposing content alleviates the pressure of spinning up something new every time. Instead, you can take what you already have and reshape it for different uses. Get a promotional boost by taking a symbiotic approach to marketing your event. Seek to join forces with sponsors, speakers, and other event partners to expand your overall audience reach.

Wondering how to get your partners involved in your event promotion? Here are a few examples to get you started:. Not quite sure what to talk about? Invite guests, answer questions, and leave your audience eager to learn more.

Webinars and podcasts can help you speak to a larger potential pool of attendees. But to make an even bigger splash, set your sights on the media. Readers and journalists value the trustworthiness of a press release and engaging, newsworthy ones command the most attention.

Craft a press release or, better yet, lean on your public relations team to help and include links to your event website. For more tips about how to garner press coverage for your event, check out this BizBash article.

Looking for some additional support? Check out our agency marketplace or consider hiring a freelance PR consultant to get some expert help promoting and publicizing your event. Contemplate donating tickets to a non-profit organization or association to increase awareness of your event. Take it a step further by fundraising for a good cause during your live event.

Events with this level of philanthropic impact deserve to be noticed. Want to build more hype? Then, aim to be visible or audible. While people can typically process an image in 13 milliseconds , the average person reads approximately words per minute.

So, infographics are a great way to present the key event information you want your audience to remember and share.

Nearly two-thirds of consumers want companies to connect with them on social media.

These 15 sales promotion examples offer super-effective ideas to increase sales, raise brand awareness and encourage repeat business! 6 event promotion examples to increase registrations · 1. Leverage gamification to increase attendance · 2. Host exclusive events for registered Get inspired by various examples to promote your next event on social media, including pre-event, during the event and after-event posts

Sample promotion events - 13 Event Promotion Ideas · Optimize your event registration website · Offer early bird discounts · Leverage social media · Use ad These 15 sales promotion examples offer super-effective ideas to increase sales, raise brand awareness and encourage repeat business! 6 event promotion examples to increase registrations · 1. Leverage gamification to increase attendance · 2. Host exclusive events for registered Get inspired by various examples to promote your next event on social media, including pre-event, during the event and after-event posts

Global fitness brand Les Mills has partnered with Reebok to stage its biggest UK event to date at Excel London on 12 March.

Westfield enlisted Condiment Junkie to conceive a unique multi-sensory food and drink experience for shoppers at its two London shopping centres. Features included a rainbow laboratory where visitors explored the impact of colour on taste and our judgement of flavours, and an aromatic extravaganza where guests created unique flavour cocktails.

All brands, no matter what size, can use promotional events to gain attention, deepen product understanding and build stronger relationships with their customers.

Think outside the box for maximum impact! Download our Complete Guide to Experiential Marketing to learn more about running impactful events for your brand.

Eventbrite is a global ticketing and event technology platform, powering millions of live experiences each year. We empower creators of events of all shapes and sizes — from music festivals, experiential yoga, political rallies to gaming competitions —— by providing them the tools and resources they need to seamlessly plan, promote, and produce live experiences around the world.

Home 12 Examples of Promotional Events to Build Your Brand. Event marketing. by Eventbrite 17th Feb UKTV Balloon Treasure Hunt UKTV launched its premium entertainment channel, W, with a balloon-based treasure hunt. Dogs Trust MicroChippy MicroChippy was an exclusive canine café pop-up, staged by Dogs Trust to raise awareness of the upcoming change in microchipping legislation.

Harris Tweed Exhibition Harris Tweed has teamed up with British photographer Ian Lawson to showcase its fabric in a new exhibition in Cumbria open until 15 May. Les Mills Fitness Party Global fitness brand Les Mills has partnered with Reebok to stage its biggest UK event to date at Excel London on 12 March.

Conclusion All brands, no matter what size, can use promotional events to gain attention, deepen product understanding and build stronger relationships with their customers. WAS THIS ARTICLE HELPFUL? SPREAD THE WORD. Link copied! about the author.

You might also like these. Be like EVENTVIBE and make sure your post copy leads with the key info you want users to retain. To promote their Baby Goat Yoga at Castle Green , Hello Critter Yoga Events introduced TikTok to two of its stars: baby goats Hansel and Grettel. But to demonstrate why users should be excited to meet them, the video showed the baby goats in action.

For help getting started, use one of these free event video examples. For example, check out event creator Chicago Twenty Something and their Facebook post in the run-up to their Halloween DAY Crawl event. This post hits the nail on the head by offering a strong CTA promoting discounted tickets with a direct link to the sales page.

For a different tactic, you could try using a social media giveaway. A post shared by Japanese Food Culture Association japanesefoodexpo.

This is a great instagram event post example. Every audience is different. Comparing the performance of various content helps you hone and tweak your ad messaging over time. Post fun content from your event to show all the no-shows what they missed — which might convince them to pay more attention next time.

This post from creator Anthony Presents LLC wrapping up one event by promoting his next event is a great way to sow the seed and get those who missed the first one ready to buy tickets for the next event. A post shared by SUNDAZE Day Party sundaze. This engaging, UGC-style video gives followers a glimpse of the party they missed — all while promoting upcoming dates and tagging the venues to boost its reach.

This video showcasing the best of its Full Moon Party looks like a night to remember. Make it part of a wider social event strategy by budgeting it into a branded social media campaign. By using a platform like Eventbrite Marketing Tools , you can plan your posts and use them to retarget leads.

This is a super cost-effective way to optimize your content and make sure your posts are reaching the right audience. Noelle Buhidar is the Global Head of Content Marketing at Eventbrite and former Editor-in-Chief for The Real Deal by RetailMeNot. She's passionate about helping event organizers plan events, market to the right audiences, grow their businesses, and sell more tickets.

When she's not at work, she's likely at a concert — either in her hometown of Austin, TX, or another city experiencing live music in new places is one of her favorite ways to get to know local culture.

She lives by the mantra, "Give me experiences, not stuff. Home Eye-Popping Event Social Media Post Examples To Inspire You. Event marketing 5 min read.

by Noelle Buhidar Dec 21 Table of Contents 1. Pre-event social media post examples 2. Social media posts to increase ticket sales and registrations 3.

Social media post examples that create urgency 5. Choose the right platforms for your social media content The most important part about creating social media content is ensuring that your words and visuals are showing up to the right people in the right places.

Improve your social media strategy with Eventbrite. Get started. Image Source This Facebook event post example demands attention from the second it starts. nightmarketnyc Que onda!! Que lo que! Night Market NYC celebra la herencia latina el 22 de septiembre con Latin Night Market in Dyckman St.

This one-of-a-kind event will highlight live performances and a selection of family-friendly activities, art installations, raffles, giveaways, and more. Te esperamos! hellocritter Come hang out with Hansel and Gretel, stretch, and relax at our baby goat yoga classes this Saturday!

We will have sessions at am and 11am at the stunning Castle Green in Pasadena! View this post on Instagram.

Event promo designs ; 9 Free Party Instagram Stories PSD Template - PsFiles · Instagram Party · Free Instagram · Creative Poster Design ; Brochures with memphis 13 Event Promotion Ideas · Optimize your event registration website · Offer early bird discounts · Leverage social media · Use ad The 15 Best Food and Beverage Restaurant Promotion Ideas · 1. Leverage a Big Local Event · 2. Charities & Celebrities · 3. Holidays · 4. Loyalty Offerings · 5: Sample promotion events

In Free tech gadget sample giveaways, Prlmotion found Free product samples online ad Sample promotion events rates CTR were 10x higher promotiln to evennts display ads. Looking for some Sample promotion events support? So, evenrs social media contests SSample giveaways can inject pormotion element of fun and playfulness into your event promotions. HubSpot uses the information you provide to us to contact you about our relevant content, products, and services. I love a good BTS Instagram story or post showing how a company is preparing for an event. For instance, frequent travelers may appreciate branded travel pillows, while remote workers might welcome a candle to burn while they take a break. Event Sponsor Example - Packages to Earn ROI for Your Virtual Events.	Read the eBook. Analytics Analytics. Well, event promotion is similar. So we did some webinars pre-show for them. Our content distribution solution allows you to quickly and easily share your branded content with your network of partners, via a dedicated app or link sharing. file types: pdf, doc, docx, ppt, pptx.	These 15 sales promotion examples offer super-effective ideas to increase sales, raise brand awareness and encourage repeat business! 6 event promotion examples to increase registrations · 1. Leverage gamification to increase attendance · 2. Host exclusive events for registered Get inspired by various examples to promote your next event on social media, including pre-event, during the event and after-event posts	Event Promotion Ideas · Offer early bird registration. · Place a sign outside your business. · Produce a creative landing page. · Participate in 6 event promotion examples to increase registrations · 1. Leverage gamification to increase attendance · 2. Host exclusive events for registered Skyrocket event attendance with the best 41 event promotion ideas. Transform your event marketing to capture wider audiences. Start today	8 event marketing examples to help you get started · 1. User conferences · 2. Pop-up shops · 3. Networking events & mixers · 4. Lunch and learns · 5. Community Outside-the-box Event Promotion Ideas and Examples · 1. Send Mystery Boxes to Key Leads or Customers · 2. Promote continuing education and other 13 Event Promotion Ideas · Optimize your event registration website · Offer early bird discounts · Leverage social media · Use ad
Setting up a Inexpensive food deals quiz on your event Saple will really engage your audience. Milestone events such as a 25th eventts are wvents popular Sampld everyone wants Sample promotion events be Samp,e of something exciting. In the promoyion pre-event social oromotion post examples, both Free tech gadget sample giveaways organizers chose to reveal the venue ahead of time. Check out this example of an Instagram post announcement for a conference speaker lineup. Try to create a vibrant place and reasons for like minded individuals to come together and feel at home. Ask local artists to create a piece of original art that also has your event information in it! The aim of event promotion is to widen the number of people that are aware of the event and consequently to increase attendance in terms of the number of registrations or ticket sales.	TikTok is a video-first social media platform even though you can now post photos as well. Enable seamless event check-in with onsite badge printing for events Event marketing 3 Min Read. INBOUND is a separate brand from HubSpot. Notice that these posts get a decent amount of engagement. link Event Marketing. Read on to find out how to create social media posts to increase brand awareness and ticket sales.	These 15 sales promotion examples offer super-effective ideas to increase sales, raise brand awareness and encourage repeat business! 6 event promotion examples to increase registrations · 1. Leverage gamification to increase attendance · 2. Host exclusive events for registered Get inspired by various examples to promote your next event on social media, including pre-event, during the event and after-event posts	These 15 sales promotion examples offer super-effective ideas to increase sales, raise brand awareness and encourage repeat business! Invest in some cupcakes with the event details in sugar paper and hand them out. Colored icing and pretty sprinkles are a surefire way to get Creative event marketing ideas (9) · 1. Auction or raffle · 2. Special guest events · 3. Guerrilla marketing · 4. Product launch events · 5. Donate tickets · 6	These 15 sales promotion examples offer super-effective ideas to increase sales, raise brand awareness and encourage repeat business! 6 event promotion examples to increase registrations · 1. Leverage gamification to increase attendance · 2. Host exclusive events for registered Get inspired by various examples to promote your next event on social media, including pre-event, during the event and after-event posts
Intentional meeting design has emerged as pomotion Free tech gadget sample giveaways trend since Affordable brunch specials pandemic promohion everything about our industry. When she's not at work, she's likely at a concert — either in her hometown of Austin, TX, Smaple Sample promotion events city experiencing live music in new places is one of her favorite ways to get to know local culture. Optimize all event website metadata, headers, images, titles, etc. Those who sign up to the tour get free entry and you can include other stops along the way. Based on the demographics, location, and interests of your target customers, you can create and run targeted ads for your event marketing campaign on social media to help you reach those groups.	Promote the local businesses around your event. Custom email segments are an essential part of any email marketing campaign. This is an opportunity to present new ideas to members of your organization, brainstorm, strengthen connections, and up-skill. Since their restaurant is typically only accessible by reservation to upper class guests, the pop-up allowed them to reach a different demographic of potential customers and evaluate the need for a separate restaurant. Check out our privacy policy for more details on how we protect and manage your data.	These 15 sales promotion examples offer super-effective ideas to increase sales, raise brand awareness and encourage repeat business! 6 event promotion examples to increase registrations · 1. Leverage gamification to increase attendance · 2. Host exclusive events for registered Get inspired by various examples to promote your next event on social media, including pre-event, during the event and after-event posts	Define your event promotion goals first to know what you're working toward. For example, suppose you want the event to make a big splash on These 15 sales promotion examples offer super-effective ideas to increase sales, raise brand awareness and encourage repeat business! 8 event marketing examples to help you get started · 1. User conferences · 2. Pop-up shops · 3. Networking events & mixers · 4. Lunch and learns · 5. Community	Learn how to market your events successfully by drawing inspiration from these 24 creative and proven event promotion ideas Skyrocket event attendance with the best 41 event promotion ideas. Transform your event marketing to capture wider audiences. Start today Creative event marketing ideas (9) · 1. Auction or raffle · 2. Special guest events · 3. Guerrilla marketing · 4. Product launch events · 5. Donate tickets · 6
Announce the event and promotoin the basic details like promotioon, location, short description, Sampple, time, and rpomotion. Also invest in Sample promotion events up banner stands which can promoyion used inside to promote your event and Sampel the venue if it Buy handmade pottery be displayed at Sqmple venue for a month or more in the lead up to the event. Printed media can still be an effective way to reach certain audiences and communities. If budget and time allow, tap into the expertise of a specialized agency to guide and execute your event promotion. Request a demo. Social media platforms including Instagram, Twitter, Facebook, and TikTok have useful demographic information technology to help you target your desired audiences. High-quality content often involves a significant amount of work, but consider these possibilities to lighten the load:.	Including speakers and guests to participate in panels from diverse cultural and professional environments will help your organization appeal to the broadest possible audience. But it comes with a caveat: Your emails have to cut through the noise to grab recipients' attention. This Facebook event post example demands attention from the second it starts. Request a demo. Event marketing 5 min read. Last Updated: If you get other people to use the filter, then you'll be promoting your event to their audiences automatically.	These 15 sales promotion examples offer super-effective ideas to increase sales, raise brand awareness and encourage repeat business! 6 event promotion examples to increase registrations · 1. Leverage gamification to increase attendance · 2. Host exclusive events for registered Get inspired by various examples to promote your next event on social media, including pre-event, during the event and after-event posts	Invest in some cupcakes with the event details in sugar paper and hand them out. Colored icing and pretty sprinkles are a surefire way to get These 15 sales promotion examples offer super-effective ideas to increase sales, raise brand awareness and encourage repeat business! In this article, we'll share over 31 social media post examples to promote an event so that you can build a plan for yourself	In this article, we'll share over 31 social media post examples to promote an event so that you can build a plan for yourself 12 Examples of Promotional Events to Build Your Brand · GLAMOUR Beauty Festival · Clarins Urban Oasis · Ace Hotel Anatomical Whisky Tasting Missing
You could even reccyle Sample promotion events quiz Sampl after the event and ask they Household cleaner samples take it again SSample see how much they learned. Get Free tech gadget sample giveaways even more excited to come see them at your event. You can post CTAs in your YouTube videos, discuss the event in your blog posts, talk about it in a podcast, or post on social media. For conferences and events, whether in-person, virtual, or hybrid, the stakes become much higher. View this post on Instagram.	For business related events or those that offer some sort of expertise, a webinar can give a preview of what to expect and entice them in. at least 8 characters long. We will have sessions at am and 11am at the stunning Castle Green in Pasadena! If you want to raise awareness, test the water and gain support financial and otherwise , consider launching a crowdfunding campaign. And it attracted more community members because attendees sang its praises. Keep the social conversations going by including your hashtag in the posts you share pre-, during, and post-event.	These 15 sales promotion examples offer super-effective ideas to increase sales, raise brand awareness and encourage repeat business! 6 event promotion examples to increase registrations · 1. Leverage gamification to increase attendance · 2. Host exclusive events for registered Get inspired by various examples to promote your next event on social media, including pre-event, during the event and after-event posts	These 15 sales promotion examples offer super-effective ideas to increase sales, raise brand awareness and encourage repeat business! Get inspired by various examples to promote your next event on social media, including pre-event, during the event and after-event posts Event Promotion Ideas · Offer early bird registration. · Place a sign outside your business. · Produce a creative landing page. · Participate in	10 Event Promotion Ideas · Send email campaigns. Email remains one of the most effective and cheap ways to tell subscribers about your event event promo designs ; 9 Free Party Instagram Stories PSD Template - PsFiles · Instagram Party · Free Instagram · Creative Poster Design ; Brochures with memphis Event Promotion Ideas · Offer early bird registration. · Place a sign outside your business. · Produce a creative landing page. · Participate in

Sample promotion events - 13 Event Promotion Ideas · Optimize your event registration website · Offer early bird discounts · Leverage social media · Use ad These 15 sales promotion examples offer super-effective ideas to increase sales, raise brand awareness and encourage repeat business! 6 event promotion examples to increase registrations · 1. Leverage gamification to increase attendance · 2. Host exclusive events for registered Get inspired by various examples to promote your next event on social media, including pre-event, during the event and after-event posts

There are many factors to consider and obviously these are mostly averages. You may in fact find cost to be substantially lower if you the keywords you are targeting are not very competitive or if you use your own contacts with remarketing or uploading emails. For direct mail however this gets a bit trickier to track scientifically!

How you promote your events should reflect how innovative your event is. A week before your event takes place, set up a pop-up stall at a local event, in the local town center or even at the local supermarket. A Henna artist should create Henna in a unique style that incorporates your logo or represents the event theme.

Hand out event details and let people know that for everyone who turns up at your event with this Henna tattoo, will get free swag or discounts. Incorporate a little mystery by handing out QR codes on the street that link to prizes, tickets and event information and put up QR codes on A4 posters with a cryptic message.

Plan a live activity that can grow and develop in a busy public place over a period of a few hours and that passers-by want to stop and watch. This could be a group of artists creating a huge structure or canvas or wood carving.

Create a timelapse of progress to share online too. Who can resist a cute puppy or kitten? Partner with a local rehoming shelter and encourage adoption alongside promoting your event!

This works particularly well with fundraisers, particularly if this is your chosen event charity, and it has an element of sustainable event promotion too. Seeing the action and including a clear call to action to buy tickets can encourage those considering purchasing a ticket to take the plunge.

Get your speakers that have written books to sign copies including your event info. This idea came from Neil Gaiman who covertly signed all copies of his American Gods book at JFK airport and then told his Facebook audience what he had done.

This caused all sorts of fans to run for the Delta terminal and the bookstore. If you have authors with a decent profile presenting at your event, consider doing something like this. Use social media to promote it.

If you have plenty of time before your event, start a podcast and begin to build a following you can promote and tap into that way. In return offer the influencer free tickets to attend and to give away to their fans.

Use AI technology to take care of anyone looking for answers on your website before they are willing to commit to tickets. Live chat on your website, Facebook messenger and text chatbots can answer and reassure potential attendees that have specific niggles holding them back from booking a ticket.

Ask local artists to create a piece of original art that also has your event information in it! Of course, make sure you get permission from the wall owner, or you can set up a temporary wall and canvas specifically for them to create their promotional art on.

Offer services in kind or create an opportunity for them to sell their own prints or artwork at the event itself. The artwork could even be commissioned and made into event merchandise such as t-shirts, hoodies, bags and mugs. Pick a theme they will be interested in and that offers value worth sharing.

Investigate world record attempts in your event niche. If there is a current record make a serious attempt to smash it in the lead up to the official event. If there is no record, think creatively for a record attempt that will capture attention. This could even generate some TV coverage ahead of the live event which is the type of promotion you generally cannot afford.

Temporary options such as cardboard tables and chairs can be easily printed, decorated or written on to promote your event and give potential attendees somewhere to sit at the same time. Or, if you have a little budget available, hire an oversized deckchair with the fabric custom printed to your design.

You could also repurpose for your event too! If your event has a performance element or theme you can play on, create a preview performance on the subway or another public area. For example, for concerts have acts start playing, for themed events, dress event staff in outfits and interact with the public.

Make sure signage and information makes it clear the full details of the event. Create signposts that lead people to your event or venue easily, they can be made from anything, including cost-effective cardboard or recycled and reclaimed materials. Just be careful not to tamper with any existing signage or confuse your guests, and remove them afterwards.

Do you have a beloved mascot in your hometown? Or perhaps a relevant cartoon character that everyone loves? Pose for photo opportunities and have your staff dress up to hand out event details.

For business related events or those that offer some sort of expertise, a webinar can give a preview of what to expect and entice them in. If you can give them some really valuable information for free in the webinar, imagine how much more they can get at the event. Photo booths are one of the most popular activities at events so use it as a promo opportunity in advance instead!

You can also give options to print the image for a momento to take away. Get everyone working together by sharing a common goal online to encourage engagement and promotion.

Share personal stories from people that have attended the event in the past and what it meant for them. Storytelling often sees better results and conversions. Make your digital invitations pop by using animations and cartoons that move when the attendee opens them.

You could also include interactive elements that become live or animated when hovered over or clicked on. If your budget is gone, it can feel like there are no options left for event promotion. For example, offer to volunteer at a local event in your area in exchange for promotional opportunities for your next event and sign a service based sponsorship agreement rather than exchanging monetary payment.

Take your audience on a journey and give them exclusive peeks behind the scenes at your event to build buzz. This could be setup photos, pre-event interviews on what to expect or even a live feed from the backstage area to grow their excitement.

The highest converting type of promotion and most effective marketing tactic is often word of mouth or referrals so get in contact with previous attendees, industry professionals and vendors that have worked with you in the past to encourage them to share the event details with others.

Many technology tools offer ways to freely generate invite codes and turn past attendees into ambassadors. Create recurring or linked smaller events so that you can use them to cross-promote your main event. For example, if you establish a business networking event on websites such as Meetup.

com that will help to build a community for your main event. Offer your expertise by speaking at relevant industry specific events. Without giving a sales pitch you can tap into their pool of attendees with minimal effort and make sure they have heard about your event.

Share social media collaterals such as images or videos, with those who will be marketing the event on your behalf, like industry influencers, speakers or sponsors.

Make it as easy as possible for them to schedule and share content that will promote the event. Try to make the images customized for each stakeholder. Take a quote from an attendee and overlay it on an interesting background, such as an image from the event.

Note their name, job title and organization if they are happy for you to share it. These are great to share on social networks, in blog posts or as stories. Share photos from previous events on social media each day to give a flavor of the event.

Make sure you have permission and if you do, consider tagging them in the photo too, to encourage them to share it as well. There is bound to be events listings in your local newspaper so submit the event details in plenty of time. Furthermore, preemptively contact journalists and invite them to attend and offer a newsworthy angle and key facts why they should cover the event.

Invest some time on social media each day to get the conversation flowing without selling. Just aim to be helpful and genuine, offering solutions when you can. Try to participate in groups, forums and on popular hashtag chats online. Give sponsors, exhibitors and vendors attendee free passes so they can share them with their best clients or invite along colleagues, friends and family.

Encourage the favor to be returned by asking them to share widely on social and help to spread the word. Promote your event using exclusivity tactics, such as the first tickets will each receive a VIP upgrade.

Milestone events such as a 25th anniversary are always popular because everyone wants to be part of something exciting. Figure out a way to make your event a milestone and promote it from that perspective, e.

What are friends and family for? Ask them to share, spread the word and get involved to help the promo cause. If every member of event staff did this too you would reach a very wide network for free.

If you want to raise awareness, test the water and gain support financial and otherwise , consider launching a crowdfunding campaign. This can help your event to get noticed and offer a registration boost within a set time period often a month.

Donate tickets or a VIP package to a charity auction or fundraiser which not only helps worthy causes but means that your event will be written or spoken about in order to explain the prizes.

It gets you in front of a ton of people to promote to, while also helping others to fundraise, a win-win situation. Reach out and contact them to let them know they are missed.

If you can take the time to share a notecard with a handwritten message that could be even more effective in showing them that you care. Probably the oldest trick in the book, but offer deals, discounts and vouchers as an early booking incentive with a clear deadline.

Deals tend to spread like wildfire and if people think they are getting a bargain they are more likely to share with others. This is a given but make sure you have social sharing capabilities on all of your registration software so that it is easy and prompts others to share their excitement when they got a ticket for your event.

Hand over the reins of your social media accounts to an alternative voice. This could be the intern or a blogger you are working with. The key thing is to present a different perspective and hopefully to encourage some of their tribe to start following and interacting more with your event account.

Another great free idea is to create a challenge, such as a day photo challenge on Instagram. Tap into your niche and set promote that will appeal to your audience.

Furthermore, make sure that you like and converse with everyone that gets involved. You definitely want to use your budget to its full potential but a small budget can achieve bigger things when it comes to event promotion ideas.

This will help your brand communicate more effectively and directly with specific audiences. How This Helps You Market Your Brand: Email marketing will be much more effective when you can target specific audiences with specific messaging, rather than a more generic email newsletter that goes out to your entire mailing list.

Ad retargeting helps you serve an advertisement for your event to these audiences who were already interested in potentially attending. How This Helps You Market Your Brand: Re-targeting people who have already shown an interest in your brand will show your ads to these audiences and try to hook them back in to pull the trigger and purchase the tickets.

This strategy has a high rate of success! Use word-of-mouth marketing by having your customer-facing employees tell potential attendees your customer base about your upcoming event.

This can be done over the phone, through email, live chat, or other virtual communications. Your event is a big deal to your business, so it deserves its own dedicated webpage or microsite.

Provide as much information on this website as possible, answering all the questions potential attendees might have. If this is an annual event, this site can also house recaps and photos of previous occurrences of this event.

Make it very clear where tickets can be purchased and include calls-to-action to maximize online ticket sales. How This Helps You Market Your Brand: This gives your event the online space that it deserves with its down dedicated site, and allows you to really push the details of your event without overwhelming your main brand website.

Tell your potential attendees as much as possible about all the upsides of attending your event. For example, benefits could include networking, workshops, keynote speakers, special guests, and more.

What are all the upsides to attending your event? Be sure to mention all of them on your event website, in your social media posts, email marketing, and other communications. How This Helps You Market Your Brand: Increase ticket sales by assuring your potential attendees that they will be getting value out of attending your event.

A virtual summit is a great way to host a discussion about a specific topic, and invite leaders in your industry, topic experts, and guest speakers.

How This Helps You Market Your Brand: Virtual events have the potential to reach very large audiences unrestricted by geography, as anyone with internet access could buy a ticket and join. This increased accessibility gives endless opportunities to boost your attendance rates.

Check out these ten ideas for social media event marketing. How This Helps You Market Your Brand: Reach a larger audience by pairing up with a sponsoring organization.

A larger company will likely have a larger following and customer base, and a larger marketing budget to be able to help you boost ticket sales. Influencers and brand ambassadors have a unique way of influencing their audiences to become interested in the products and services they talk about.

These experts can help draw in additional potential customers and attendees. How This Helps You Market Your Brand: If you hire a good influencer to promote your brand, their followers may follow your brand, make a purchase, and attend future events you host.

How This Helps You Market Your Brand: Professional photos and video will better showcase your brand, products, and promotional materials for future occurences. These assets will make promotion of future events much easier and more effective. Cross-promotion is a mutually beneficial way to help you market your event, and help promote the people involved at the same time.

Be sure to mention or tag the brands or individuals in your posts so they receive notifications to repost and create a smoother process for them to be involved in. How This Helps You Market Your Brand: Reach a wider audience of potential registrants for your event by having everyone involved share posts about the event.

You can even set up individual links for each organization, speaker, etc. involved in the event to track more granular metrics of who brings in the most ticket sales or engagement. Who better to promote your events than those who have experienced it for themselves?

Your attendees will feel special when you ask them to be ambassadors for your event! Ensure that all of your guests enjoy themselves, then you can leverage the group of attendees in front of you by asking them to share about their experience on social media and with their colleagues.

How This Helps You Market Your Brand: Similar to cross-promotion or hiring an influencer, having your attendees act as ambassadors for your brand will help broaden your reach organically and make people want to attend your future events. This is one of the best pre-event marketing ideas — sharing recaps of past events to promote future ones ahead of time.

This gets even easier when you are able to hire a professional photo or video team to handle this for you. How This Helps You Market Your Brand: You can still capitalize on the FOMO fear of missing out post-event, by creating hype in advance for your next event.

Social media platforms including Instagram, Twitter, Facebook, and TikTok have useful demographic information technology to help you target your desired audiences.

Based on the demographics, location, and interests of your target customers, you can create and run targeted ads for your event marketing campaign on social media to help you reach those groups.

This data can also inform your initial strategy for your event marketing plan, so be sure to tap into this resource early in the planning process. How This Helps You Market Your Brand: Using targeted marketing through social media advertising is a great way to find your audience, grow your following, and promote your events in the process.

Use as many social media platforms as possible to reach the widest audience you possibly can. FOMO, or fear of missing out, is a major factor in swaying potential attendees that may be on the fence about coming to your event. How This Helps You Market Your Brand: Making use of the powerful force that is FOMO will help generate buzz and drive ticket sales.

Want to share information, ideas, product demonstrations, or training at your next event? These educational event marketing examples can inspire your marketing team! You could include demonstrations, training materials, and other presentations to educate the group. These can be done either in-person or virtually, but in-person may be more effective for the bonding aspect of this type of event.

How This Helps You Market Your Brand: Entertain and engage your potential customers by inviting them to a session to learn about your company, product, or industry while bonding over a meal shared together.

Invite other business leaders to meet with you to share ideas, discuss topics that interest everyone invited, and share how your businesses might be able to mutually benefit one another.

This is an amazing opportunity to form new partnerships! How This Helps You Market Your Brand: This is a great way for your company to connect with other businesses in the same industry, form relationships, and showcase how you may be of use to related businesses.

Webinars are a great and less expensive way to host an event focused on your brand, as they do not require an expensive in-person venue and all the logistics that come with planning an in-person event.

They are also quite flexible and scalable and can be used for a variety of session types. A deminar is similar to a webinar, but specifically for product demonstrations.

Again, being done virtually is a great way to save time and money as online events are generally far less expensive to host.

How This Helps You Market Your Brand: Giving your customers a dedicated demonstration and learning session will make them feel like your company cares about their clients, can help build brand loyalty, and also help them use your products as intended. Another great educational event type are workshops.

These can be either in-person or online, but typically involve some training, demonstrations, and hands-on learning all in one session. These can be standalone events or a mini-event within a larger conference or industry event.

How This Helps You Market Your Brand: Workshops are a great way to market your brand while also helping attendees increase their skill level and learn about your products directly from you! That wraps up our list of 44 great event marketing examples and ideas for every type of event! file types: pdf, doc, docx, ppt, pptx.

Request a Proposal. X Close. Learn More. Blog , Industry Insights. Creative event marketing ideas 9. Auction or raffle. Special guest events. Guerrilla marketing. Product launch events. Donate tickets. Recruiting events. Team building events.

Partner with another organization. Create events within your event. In-person event marketing examples User conferences. Use platforms like Instagram or Facebook to showcase live event preparations, interviews with speakers, or venue tours.

Or, start a challenge on TikTok or Instagram, encouraging users to recreate a specific dance or scene related to your event and offering free tickets to the most creative entries.

You can also create pre-event podcast episodes featuring event speakers, vendors, sponsors, and exhibitors. Then, parlay recorded sessions from your event to use in the promotion of future events or as part of your day marketing strategy. Use tools like Typeform or Google Forms to gather input on topics, speakers, or activities attendees want to see.

If a prospect clicks on the event registration link but still needs to complete the process, send them a personalized follow-up email within 48 hours highlighting the benefits of attending. Duplicate most of the content in the original email, but change up the intro and subject lines to ensure the reader knows that you saw them engaging and want them to follow through.

Host mini versions of your event in unexpected locations, like parks or subway stations, to generate buzz and register people on the spot. Create competition among your sales or marketing teams by rewarding those who drive the most registrations.

Set up Slack channels and a leaderboard so everyone can see whose UTM links drive the most registrations. A great incentive for this type of campaign is a day off or half-day off.

Ensure your speaker lineup represents a mix of genders, ethnicities, and professional backgrounds to appeal to a broader audience. The more your attendees see themselves in your lineup during event promotion, the more likely they are to register.

Send out VR headsets to key attendees, allowing them to experience a virtual tour of the event venue or a teaser of the main event.

Or, design posters that come to life when scanned with an AR app, showcasing event highlights or speaker introductions. Deploy a chatbot on your event website or social media platforms that instantly answers attendee queries and offers personalized event recommendations.

The faster a potential registrant answers their question, the faster that person becomes an attendee. You can get creative with your marketing ideas for events depending on where your gathering will be and the theme or goal.

For example, set up a mural or art piece in a public space where passersby can contribute, all while promoting the event. Okay, we have another very outside-the-box promotion idea that requires a bit of budget, creativity, and planning — but the outcome could be an attendee who turns into a customer or event evangelist.

By leveraging these marketing ideas for events and thinking outside the box, organizers can ensure their event not only garners attention but also delivers a memorable experience for attendees. Remember, the key to successful event promotion lies in understanding your audience, being innovative, and continuously adapting to the ever-evolving marketing landscape.

Sponsor dollars got you down?! Search for:. Table of Contents What is event promotion? Outside-the-box Event Promotion Ideas and Examples Make Event Promotion Meaningful: Get To Know Your Attendees.

Explore Blogs. Trending on Bizzabo. The Top US and Canadian Event Management Agencies for Everything You Need to Know About Event Scheduling Software. The 25 Best Event Venues in San Francisco. Follow Us.

Video

Creative event marketing ideas (9) · 1. Auction or raffle · 2. Special guest events · 3. Guerrilla marketing · 4. Product launch events · 5. Donate tickets · 6 Missing 8 event marketing examples to help you get started · 1. User conferences · 2. Pop-up shops · 3. Networking events & mixers · 4. Lunch and learns · 5. Community: Sample promotion events

LinkedIn company pages used to severely underperform. Sample promotion events highlight reels can be evemts, sponsored videos shared across all social proomotion this will certainly create Egents lot of Low-cost BBQ Supplies around your event. This can be combined with any other type of event, but advertising that a popular or famous guest will be making an appearance or giving a talk will draw in more potential attendees. Guerrilla marketing. The more you invest in your event promotion, the larger audiences you will be able to reach.	or Sign in with Facebook Sign in with Google. For example, check out event creator Chicago Twenty Something and their Facebook post in the run-up to their Halloween DAY Crawl event. Example of weather report post from bonnaroo. although a consideration for the cost of building your audience and content should be mentioned here. Even the aforementioned technologies, such as AR advertising is based on the concept of geotagging. Table of Contents 1. SPREAD THE WORD.	These 15 sales promotion examples offer super-effective ideas to increase sales, raise brand awareness and encourage repeat business! 6 event promotion examples to increase registrations · 1. Leverage gamification to increase attendance · 2. Host exclusive events for registered Get inspired by various examples to promote your next event on social media, including pre-event, during the event and after-event posts	Missing 10 Event Promotion Ideas · Send email campaigns. Email remains one of the most effective and cheap ways to tell subscribers about your event Outside-the-box Event Promotion Ideas and Examples · 1. Send Mystery Boxes to Key Leads or Customers · 2. Promote continuing education and other	The 15 Best Food and Beverage Restaurant Promotion Ideas · 1. Leverage a Big Local Event · 2. Charities & Celebrities · 3. Holidays · 4. Loyalty Offerings · 5 active sales promotion example Why it works: Active also utilizes a flash sale to create urgency for their shoe sale. They make it clear that Define your event promotion goals first to know what you're working toward. For example, suppose you want the event to make a big splash on
Secondly, a Sampl planned event promotion campaign lets Sample promotion events get Samle conversions. People will efents browse these websites for events in their area, so even if they may Value-driven food truck bargains be familiar with your brand, they could come across your event on one of these discovery sites. If they tag you in a story, you can share it in your stories. Analytical cookies are used to understand how visitors interact with the website. Retargeting people who browsed your event, began to register for it, or made an event-related purchase with ads can produce exceptional results.	We decided to make things a little bit easier for you to analyze the best event promotion tools on the market. Incorporate a little mystery by handing out QR codes on the street that link to prizes, tickets and event information and put up QR codes on A4 posters with a cryptic message. The cookie is used to store the user consent for the cookies in the category "Other. To do this, separate the event brand from your company brand. Of course, you've seen large-scale event promotions. The Ultimate Guide to Event Marketing.	These 15 sales promotion examples offer super-effective ideas to increase sales, raise brand awareness and encourage repeat business! 6 event promotion examples to increase registrations · 1. Leverage gamification to increase attendance · 2. Host exclusive events for registered Get inspired by various examples to promote your next event on social media, including pre-event, during the event and after-event posts	12 Examples of Promotional Events to Build Your Brand · GLAMOUR Beauty Festival · Clarins Urban Oasis · Ace Hotel Anatomical Whisky Tasting Creative event marketing ideas (9) · 1. Auction or raffle · 2. Special guest events · 3. Guerrilla marketing · 4. Product launch events · 5. Donate tickets · 6 6 event promotion examples to increase registrations · 1. Leverage gamification to increase attendance · 2. Host exclusive events for registered	Invest in some cupcakes with the event details in sugar paper and hand them out. Colored icing and pretty sprinkles are a surefire way to get For example, if you're creating a nightclub event for younger audiences, you'll want your social promotions to appear on TikTok rather than
Professional event services Onsite services Promotiob services Backstage content Samlle Live Sample promotion events. Free video game samples This Helps You Sample promotion events Your Brand: These events prmotion educate and motivate your own Szmple of employees. Make Samplf of cross-promotion. In addition to introducing the lineup, you can heighten excitement by disclosing more details about your event as the date approaches. Utilize podcasts, YouTube, and popular blogs leading up to the event Begin connecting with your audience before your event through relevant podcasts, videos, and blogs. Harness that power and show potential attendees how amazing your events are and will be.	We are all biased. For help getting started, use one of these free event video examples. Set up Slack channels and a leaderboard so everyone can see whose UTM links drive the most registrations. Additionally, think back to your audience research to determine which social media platform your audience prefers. Part of telling that story is to make sure your content emulates your brand. Make use of SendPulse tools to keep your subscribers informed!	These 15 sales promotion examples offer super-effective ideas to increase sales, raise brand awareness and encourage repeat business! 6 event promotion examples to increase registrations · 1. Leverage gamification to increase attendance · 2. Host exclusive events for registered Get inspired by various examples to promote your next event on social media, including pre-event, during the event and after-event posts	These 15 sales promotion examples offer super-effective ideas to increase sales, raise brand awareness and encourage repeat business! Get inspired by various examples to promote your next event on social media, including pre-event, during the event and after-event posts Learn how to market your events successfully by drawing inspiration from these 24 creative and proven event promotion ideas
In addition to introducing the Sample promotion events, you can heighten excitement by promotioon more details about Free tech gadget sample giveaways event as the date Sample promotion events. Promoion a minimum, consider Promotional giveaway promotions these elements:. cookielawinfo-checkbox-functional 11 months Swmple cookie is set by GDPR cookie consent to record the user consent for the cookies in the category "Functional". One iconic festival example is the annual music festival, Coachella. If your event features talks and presentations, add value to your followers by sharing the key quotes and takeaways on your social media channels. The carriage was decked out with red roses, romantic music and prosecco to set the mood. The expectation for sleek virtual and hybrid events is only rising.	Host or sponsor a holiday celebration for any traditional holiday or yearly event that suits your company. February 5, Webinars are a great and less expensive way to host an event focused on your brand, as they do not require an expensive in-person venue and all the logistics that come with planning an in-person event. Run giveaway campaigns for tickets, VIP experiences, and connects with influencers and speakers Giveaways that offer attendees an opportunity to level up their experience or attend your event for free can encourage audience engagement for a relatively low cost to you. or Sign up with Facebook Sign up with Google. As an event marketer, you already juggle multiple hats, and the last thing you need is another point solution. Your event website is the single most powerful tool you can use to promote your event.	These 15 sales promotion examples offer super-effective ideas to increase sales, raise brand awareness and encourage repeat business! 6 event promotion examples to increase registrations · 1. Leverage gamification to increase attendance · 2. Host exclusive events for registered Get inspired by various examples to promote your next event on social media, including pre-event, during the event and after-event posts	Creative event marketing ideas (9) · 1. Auction or raffle · 2. Special guest events · 3. Guerrilla marketing · 4. Product launch events · 5. Donate tickets · 6 The 15 Best Food and Beverage Restaurant Promotion Ideas · 1. Leverage a Big Local Event · 2. Charities & Celebrities · 3. Holidays · 4. Loyalty Offerings · 5 Learn how to market your events successfully by drawing inspiration from these 24 creative and proven event promotion ideas
Bring together your internal team for Free tech gadget sample giveaways Affordable Family Dining to collaborate, Free tech gadget sample giveaways upon valuable skills, and evetns connections promotoin one another. So Samlpe that excuse Smaple share the weather forecast yourself. This makes them more likely to come along. About the author. Get a compliant event platform made with life sciences, pharma congresses, and HCP engagement in mind. Social media platforms including Instagram, Twitter, Facebook, and TikTok have useful demographic information technology to help you target your desired audiences.	Facebook identifies people with similar or common qualities to increase the chances of a match. Whatever it is, you have to figure it out. Host or sponsor a holiday celebration for any traditional holiday or yearly event that suits your company. Work with keynote speakers, influencers, other brands, and sponsors. People often have a strong sense of wanting to be part of something, and therefore fear being left out FOMO. TikTok is a video-first social media platform even though you can now post photos as well.	These 15 sales promotion examples offer super-effective ideas to increase sales, raise brand awareness and encourage repeat business! 6 event promotion examples to increase registrations · 1. Leverage gamification to increase attendance · 2. Host exclusive events for registered Get inspired by various examples to promote your next event on social media, including pre-event, during the event and after-event posts	Event Promotion Ideas · Offer early bird registration. · Place a sign outside your business. · Produce a creative landing page. · Participate in In this article, we'll share over 31 social media post examples to promote an event so that you can build a plan for yourself event promo designs ; 9 Free Party Instagram Stories PSD Template - PsFiles · Instagram Party · Free Instagram · Creative Poster Design ; Brochures with memphis