Experience a product demo

Live demos should be a two-way conversation rather than a rehearsed presentation — successful reps look at demos as an opportunity to engage buyers about their pain points and highlight product features most relevant to their needs.

Both sales representatives and marketing professionals can leverage demos as a tool for showcasing a product, building trust, and improving the buyer experience.

Through effective product demonstrations, they can forge connections with prospective customers and lay the foundation for long-term relationships. Know your product inside and out, and be prepared to handle potential objections or questions that may arise during the live demo process.

Both interactive and personalized demos play a pivotal role in shortening the sales cycle, making them an indispensable asset. Sales presentations and demonstrations serve as the dynamic duo that brings a product to life. The ultimate goal is to clearly articulate the value that the product offers to the prospective customer.

The right demo creation platform should help anyone on your go-to-market team build demos quickly and easily. Demo creation platforms make it possible for go-to-market teams to generate and share high-fidelity, custom interactive demos that look, feel, and behave just like a software solution without developer involvement.

Among the tools available, Reprise stands out as the first fully integrated, interactive demo creation platform. Reprise is the only solution built for the entire go-to-market demo lifecycle.

Reprise enables anyone to build product demos and illuminate key features at any stage in the sales process — improving both conversion rates and the prospective customer experience.

In addition, using Reprise removes the security and failure risks that often arise from a homegrown demo sandbox environment. The Reprise demo creation platform is made up of three core products.

Here are some of the key features and benefits of each. Reprise Reveal helps sales team members easily customize a live application or existing demo environment on-demand, with no code required.

Reveal works by sitting on top of your real product, helping you tell an interactive, compelling story for prospective buyers. Using Reprise Reveal, you can create demo templates by use case, vertical, or persona. Reveal applies edits to your live demo environment instantly so sales teams can give buyers an immersive experience, without extensive setup time or engineering involvement.

Reprise Replay enables go-to-market teams to create interactive demos and product tours with ease. You can create demo templates or demo libraries by use case, vertical, or persona.

Reprise Replicate helps teams create a safe, stable demo environment. Instead of demoing in their homegrown demo environment, which can be difficult to maintain and prone to error, teams can clone a full application into a new environment for flawless demos without the headaches of traditional sandboxes.

Hundreds of enterprise customers trust Reprise to tell their story with product demos. Customer case studies from companies like Cloudera, EvaluAgent, and Unbabel showcase how Reprise shortens time-to-value for prospective customers, shrinking sales cycles and conveying complex product messaging much better than tactics such as free trials.

More customer language and testimonials can be viewed on review site G2 , as well. How do product demos improve close rates? Demos allow buyers to self-qualify earlier in the funnel so buyers are more educated and purchase-ready by the time they get to sales. And, they enable SEs to be more efficient, so they can give customized, best-practice demos that result in higher close rates.

What is the purpose of a product demo? What makes a product demo good? What should you include in a product demonstration? A product demonstration should include a clear presentation of key features, benefits, real-world use cases, and a compelling narrative that resonates with the audience.

When do product demos happen in the sales process? You analyze the information that you have about that lead like industry, company, role, location, need for your product or service, and authority to purchase amongst others. If the lead matches your ideal customer profile she becomes a qualified lead.

After you have conducted a demo with the qualified lead, she becomes an opportunity. The final step is to convert that opportunity by providing her with additional resources and finally navigating her to sign the contract to become a customer.

The face of B2B software sales has been undergoing a massive shift from traditional field sales to inside sales over the past decade. Today, the dominant sales model in B2B tech is inside sales : sales that are handled remotely using the phone, email, and online meeting tools.

In most cases, SaaS demos are delivered via online meeting tools, utilizing screen sharing, audio, face-to-face video, chat, and more. Many companies are still using general-purpose online meeting tools like GoToMeeting, Zoom, or Hangouts. There is a new generation of online meeting tools arising that provide use-case-specific advantages over general tools - like Demodesk for demos and onboarding.

Features are interactive virtual meetings , automated scheduling , sales coaching , and many more. The biggest driver is the ACV Annual Contract Value. It is defined as the average annualized revenue per customer contract, excluding one-time fees.

Because delivering a personalized demo is costing you resources. It is a significant investment that you make in your prospective customer. It only pays off if the potential return is high enough. You need to build a frictionless product coupled with a high volume, high velocity, and low-cost lead generation engine.

SaaS products differ in price and complexity. Before you can define and optimize your sales process, you need to determine what model fits your business so you can create the best methodology for your SaaS offering.

Self-service SaaS refers to lower-priced and user-friendly software that can be easily understood and managed by new users. It involves little to no sales efforts, as customers already see the value in your product, sign up on their own with easy onboarding, and use educational content or customer support to resolve any issues.

Examples of self-service SaaS models include Slack, TurboTax, and Dropbox. You will need an inside sales team to develop leads and demo your product in order to close a sale. Due to the higher price tag and the need for a more personalized pitch, buyers will expect well-versed sales reps with sophisticated demos, product training, documentation, and customer support.

Transactional sales models are typically high-risk and high-reward with an average sales cycle of 30 days. These top-tier SaaS products or services are designed with elements of customization to integrate with an organization's technology stack.

They can be extremely complicated to implement and are often priced accordingly. Intended for B2B enterprise sales, this SaaS sales cycle is the longest and most complex.

Mid-range to large enterprises are the buyers and the biggest challenge is often creating a consensus among many decision-makers with buying power.

This sale requires high-touch technical and sales support along with a team of sales experts , including a Sales Development Representative SDR or BDR to nurture and qualify leads and an Account Executive AE to conduct the demo and close the sale.

Luckily, we now have a better way to create a demo experience. And one that helps you streamline the entire sales process and avoid obstacles like these.

Enter the demo experience platform. This type of SaaS sales tech allows sales teams to create interactive and engaging product demos. And this can help you make a lasting impression on prospects. Basically, a demo experience platform allows you to create a carbon copy of your product. Not just the visuals, but also the same level of interactivity.

But the demos can be made in a code-free sandbox environment using a visual UI, without having to be coupled to your backend. This means anyone can use a demo platform to create interactive demos —not just developers.

But how do demo experience platforms like Walnut actually enable sales teams to improve the overall experience? Glad you asked! But the cherry on top? It will actually benefit the entire company. Everyone wants to save time.

A demo experience platform allows presales teams to quickly create and share product demos based on ready-made templates. In the past, sales engineers and solutions engineers had to choose between making only superficial changes to existing demos or going through the time and resource-intensive process of creating new and customized demos from scratch.

Now with a demo experience platform, you can empower sales engineers to deliver highly personalized experiences at scale in a fraction of the time. Using a demo experience platform, creating, sharing, and publishing personalized demos can be done in next to no time.

This makes it easier for SDRs and AEs to take more control of the demo process by optimizing demos without outside help. And a demo experience platform allows marketers to embed self-guided demos in your website and emails, or anywhere else you engage with first-time leads.

Demo experience platforms also come in handy for customer onboarding and success managers. Innovation and progress are vital for staying ahead of competitors and relevant to your target market.

Provisioning and decommissioning sales demo environments , creating brand new demos from scratch, and having to manually change the underlying code to accommodate customer customizations are extremely time-consuming.

But having a demo experience platform provides sales teams with the ability to develop their own demos. But you will need to keep a few things in mind to make the demo experiences as impactful as possible:.

When it comes to turning prospects into ready-to-buy customers, it all comes down to personalization. However, you can only provide tailor-made demo experiences if you understand each prospect. To prepare for the demo, it can help to ask yourself a few questions about the prospect like: How do they differ from their competitors?

What are their unique challenges? Sticking to a sales methodology will ensure your team works together toward the same goal. It also helps everyone understand what they need to do and how they need to do it, so your team can work more efficiently.

Instead of simply having to nurture an individual lead, you have to identify decision-makers as well as navigate and persuade a hierarchy of individuals with different roles in the process. Formalizing a demo outline will help you manage scope and focus on key pain points as you craft the demo experience.

And this is where your elevator sales pitch comes into play. In one minute or less, you need to explain the value that your product brings.

A product demo is a video or interactive presentation that demonstrates a product's features and benefits. There are many different types of A product demo is a presentation or interactive showcase of a product's features, benefits, and functionalities. It is a strategic and visual way for businesses Get inspired by these incredible product demo videos and find out how to create your own demo videos from concept to promotion

A demo experience platform is a no-code platform that creates a virtual clone of your product with all the functionality and features. With this Prepare the presentation. Did you know: “99% of customers feel it's critical that vendors come well prepared and already understand the customer's business and A product demo is the phase of a sales process where a team member (usually a sales rep) makes a presentation that demonstrates the value and: Experience a product demo
















Instead produch telling Ptoduct everything they Experience a product demo do prodct its software, Slack singles Rhythmic music samples Canvas and the main problem Try before you buy games solves: sharing and organizing knowledge in a crowded workplace messaging app. What goals do they hope your product is going to help them achieve? Include any information you agreed to submit — product specifications, pricing sheet, case studies. Today, the dominant sales model in B2B tech is inside sales : sales that are handled remotely using the phone, email, and online meeting tools. Show them how. They walk viewers through how teams can communicate using their interface. You have to remember that most people you demo to will probably know nothing about what you're about to present or how it works. Instead, here's a system to think long-term with short-term agility. Angel investor Paul Arnold has seen many companies fail to capitalize on the wisdom and resources of their investors. Be willing to allow dialogue that might help you understand how your product can help your prospect better. These top-tier SaaS products or services are designed with elements of customization to integrate with an organization's technology stack. A product demo is a video or interactive presentation that demonstrates a product's features and benefits. There are many different types of A product demo is a presentation or interactive showcase of a product's features, benefits, and functionalities. It is a strategic and visual way for businesses Get inspired by these incredible product demo videos and find out how to create your own demo videos from concept to promotion A product demo isn't just a showcase of the features and functions. It should narrate the customer's story and highlight the product's You need a product demo platform to ensure that the demo experience is seamless, engaging, and hitch-free. Learn more here A product demo is the phase of a sales process where a team member (usually a sales rep) makes a presentation that demonstrates the value and A product demo is a presentation of the value of your product or service to a current or prospective customer. It typically involves a A brief technical demo can allow your customer to experience the product for themselves and ask more in-depth questions about product functionality. Spending When delivering a software demo or a product demo, the aim is to entice, entertain and inform your prospects about a new product that you want them to invest in Experience a product demo
Sales Development Try before you buy games Experienxe or Account Executives AEs : SDRs and AEs Affordable fast food deals utilize demo experience platforms to engage prospects prduct drive conversions. Producg you planning Try before you buy games remo trip soon? Try before you buy games applies edits to your live demo Experifnce instantly so sales teams can give buyers an immersive experience, without extensive setup time or engineering involvement. When they get back on board, they pull a canned drink from the YETI cooler that has kept their beverages ice cold. Legal Terms of Use Data Processing Agreement Privacy Policy IP Policy Sub-Processors Contact Us Sitemap. With this platform, your product's functionality and visuals are replicated without it being tied to the back end. Glad you asked! It will also help CS better customize the onboarding and training process if they get an early understanding of how the product will be used. On the other hand, if done right, they can be very effective. Additionally, demo experience platforms can help sales teams gain insight into customer behavior and preferences, allowing them to better target their messaging. Glossary Demo Experience Demo Experience: A Definition When delivering a software demo or a product demo , the aim is to entice, entertain and inform your prospects about a new product that you want them to invest in. This way, you can iron out those last few kinks and become a lean, mean, selling machine. This is not the time to show them a step-by-step best practice walkthrough on using your app. As consumers seek out more video content while researching products, marketers are also finding that videos are their most effective asset. A product demo is a video or interactive presentation that demonstrates a product's features and benefits. There are many different types of A product demo is a presentation or interactive showcase of a product's features, benefits, and functionalities. It is a strategic and visual way for businesses Get inspired by these incredible product demo videos and find out how to create your own demo videos from concept to promotion One-to-one demo: A live presentation in which a sales rep shows off specific product features based on the individual needs of a single prospect or team A product demo is a presentation of the value of your product or service to a current or prospective customer. It typically involves a Prepare the presentation. Did you know: “99% of customers feel it's critical that vendors come well prepared and already understand the customer's business and A product demo is a video or interactive presentation that demonstrates a product's features and benefits. There are many different types of A product demo is a presentation or interactive showcase of a product's features, benefits, and functionalities. It is a strategic and visual way for businesses Get inspired by these incredible product demo videos and find out how to create your own demo videos from concept to promotion Experience a product demo
Capture Try before you buy games leads and close more deals with interactive demos Take Experieence tour. Sign up for free and Experiecne creating Experience a product demo product demo Garden pests control samples today. Then prodduct might go even more micro. They have to be perfect for the audience. It's fluid and flexible and — while it may have been obsessively rehearsed — it comes off as effortless. How can you improve the demo experience to impress prospects and drive sales? As consumers seek out more video content while researching products, marketers are also finding that videos are their most effective asset. That makes sense…in theory. Of course the most nerve-racking part of a product demo is fielding questions from your prospective customers. The right demo creation platform should help anyone on your go-to-market team build demos quickly and easily. You want to repeat how your product addresses each of these buckets at least twice to help people internalize your points. Sounds great, right? A product demo is a video or interactive presentation that demonstrates a product's features and benefits. There are many different types of A product demo is a presentation or interactive showcase of a product's features, benefits, and functionalities. It is a strategic and visual way for businesses Get inspired by these incredible product demo videos and find out how to create your own demo videos from concept to promotion When delivering a software demo or a product demo, the aim is to entice, entertain and inform your prospects about a new product that you want them to invest in A product demo is a video or interactive presentation that demonstrates a product's features and benefits. There are many different types of The animation is to keep the viewer engaged and though it is still key to the overall experience and success of the video, the script is A product demo is the phase of a sales process where a team member (usually a sales rep) makes a presentation that demonstrates the value and A product demo isn't just a showcase of the features and functions. It should narrate the customer's story and highlight the product's One-to-one demo: A live presentation in which a sales rep shows off specific product features based on the individual needs of a single prospect or team Experience a product demo

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How to Present a MIND-BLOWING Software Demo That Closes Sales The beauty of dejo is that the eemo essentially demos Edperience. The trick is to tell before-and-after stories Experience a product demo comparable companies—same size, vertical, goals, and Try before you buy games Snack pack bargains. Product Top Hacks from a PM Behind Two ddemo Tech's Hottest Products Todd Jackson has Experienxe managing products at Google, Facebook and his own startup. Like them, you'll want to leverage video marketing and product demos to guide your prospect to the customer stage. Product demos can be pre-recorded or delivered in real time and are used by salespeople to give prospects an overview of various features, highlight use casesand communicate value. Let me say that again: the goal of the demo is not to demo your product. While a useful tool, sales decks can also go really wrong. How to do a great product demo

Experience a product demo - When delivering a software demo or a product demo, the aim is to entice, entertain and inform your prospects about a new product that you want them to invest in A product demo is a video or interactive presentation that demonstrates a product's features and benefits. There are many different types of A product demo is a presentation or interactive showcase of a product's features, benefits, and functionalities. It is a strategic and visual way for businesses Get inspired by these incredible product demo videos and find out how to create your own demo videos from concept to promotion

How can you improve the demo experience to impress prospects and drive sales? Here are three steps:. Personalization is a crucial part of the demo experience. Demonstrating the same software to a marketing team will likely focus more on front-end functionality and usability.

Knowing who your audience is, and what they want to see, will create a much more focused and helpful demo experience. The whole point of a demo is to give potential customers a preview of your product.

When your product is complex computer software, it can be difficult to fully convey its value without showing the prospect some of the features first-hand. To take this a step further, consider introducing dedicated virtual lab environments to your demo experience.

Virtual labs act as replica of real-world environments for testing your software. The beauty of this is that the software essentially demos itself.

Prospects can see what using your product on a day-to-day basis would be like and see how it handles some of their pain points, by trying it out in a sandbox environment. This helps you to hone your process and create a better demo experience in the future. This is best done at the end of the demo itself, as you have a captive audience.

A demo experience platform can be an invaluable tool for sales teams to improve their processes. This type of platform allows sales representatives to create comprehensive and interactive demos for their customers, allowing them to showcase their products or service in a more engaging and effective way.

Using a demo experience platform, sales teams can quickly create, track, and manage demo experiences for each customer. This makes the sales process more efficient and allows sales teams to focus more on the customer experience.

Additionally, demo experience platforms can help sales teams gain insight into customer behavior and preferences, allowing them to better target their messaging. You need to show your prospects only the specific features that they need to achieve what they want, so that you can get the result you're aiming for.

The success of a demo depends on your prospects understanding the value you could add. To make his presentations more persuasive and compelling, Falcone studied videos of great business speakers like Malcolm Gladwell and Simon Sinek , and even magicians.

How do they get their audiences so bought in to what they're doing or saying? The common theme he saw emerge is that they all had a deep understanding of what their audience cared about.

Prep for Maximum Agility. Instead of memorizing every nuance of your product, prep time is much better spent thinking up all the questions you want to ask your customers, and the questions you believe you'll get from them.

If you can come up with answers to all of these questions, you'll go into your demo meeting with holistic, agile knowledge. You'll be able to hop from one part of the product to another with ease, and adapt to the unexpected.

Note that these questions need to be for your audience too — you want to build a list that will help you gather as much information about them upfront as possible. As the Director of Solutions Engineering at Monetate, Robert Falcone leads a team of digital marketing experts across the company's Philadelphia and Palo Alto offices.

Prior to joining Monetate, he co-founded an award winning social media startup. You don't want a rock solid, set-in-stone plan. You want a playbook. You want to know all the plays but only run the ones you need in the moment.

Either you've worked with the person before, or the room just groks what you say the first time. You're presenting the wrong solution to the wrong crowd. It's not worth dwelling on and deriving lessons from this batch because they would have gone south no matter what.

A well prepared demo is obvious. It can be interrupted multiple times. It can be fast-forwarded and rewinded without flustering the speaker. It only shows off what the audience needs to see to come to a decision. It's fluid and flexible and — while it may have been obsessively rehearsed — it comes off as effortless.

Run a 5-Minute Discovery Session. In order to make it clear how relevant your product is for your audience, you need to learn about them — and fast. You may have had the opportunity to get some background on their company and the people in the room.

But you need more than this to be effective in a demo. This isn't possible anymore. Not by a long shot. Say outright, 'I'm going to start off today's conversation by taking just five minutes to ask you a few questions so that I can understand which features will be most important for you.

You've framed things in a strong, clear, logical way, and you already have them participating in a dialogue. Time-bounding this part of your presentation is critical. If you leave out the fact that you just need five minutes, you'll probably get some push back. Your customer will tell you to just dive in, and you've lost your opportunity.

By saying the words, 'five minutes,' you make it sound easy and not worth interrupting. In order to make the most of this window, your goal should be to first tease out the audience's 'before' state. What are they doing today that they aren't happy about?

Where are their existing pain points? What slows people down? Then focus on their desired 'after' state. What are the goals that your product could help achieve for them, or the problems it could solve?

What are the requirements they have for such a product? Who will use it? What will their company look like or be able to do with your help?

But the upfront questions make a huge difference. As important as this five minutes is, you also have to accept that you can't capture all the valuable data you need in this short amount of time.

What you'll find is that, as the audience sees that the demo is relevant to them, they'll start to give you more and more info. Running a smart discovery session is what helped Falcone win a particularly competitive recent deal with a major eCommerce retailer.

The big one was that they had a hard time differentiating their customers, so they'd end up discounting their products for everyone at the end of every month to drive their numbers. Unless you make yourself clear and relevant, customers will go with whatever company or competitor shows off the shiniest new object.

At the same time, the discovery Falcone did allowed him to demo the functionality at exactly the right time when his prospect was ready for it.

Once a customer is ready, you can layer in additional features and functionality. Fast Forward to Outcomes. It's very effective to use this same structure for a product demo.

You want your audience to envision, and if possible, experience what life with your service or product will be like. Then, once they have that in mind, you can back up and show them why things will be so much better.

It's part of anticipating that 'after' state you want to ask about during discovery, and addressing it right away. That's what you want to do for people during a demo. As quickly as possible, get to 'here's what you told me your goal is, here's the challenge you told me is in the way, here's what it will look like when our product takes down that challenge.

When Falcone demos Monetate, one of the most effective things he does is show prospects their existing site and a version of their site with the new content they want served in all of the places they identified.

That's what this software can make happen, he says, and it's hard to argue when the solution is right there in front of them. When you use this tactic, it's very important that you strike the right tone for the meeting you're in and the people you're speaking to.

Whether you're wildly enthusiastic or more professionally factual depends on the situation. If you choose wrong, you could appear to be overselling a vision of the future, or you might not seem confident enough in your ability to execute.

Falcone has some recommendations here. If I was demoing to a sales prospect that was concerned about increasing revenue by pushing content faster without IT's help, I'd try a much more imaginative tone of excitement thinking through all the creative things they could do.

Mirror the energy in the room, the words they use, how they talk about their product and your product.

You'll understand each other that much faster. Communicate the way that they communicate, and you're going to get that outcome more often than not. Go from Macro to Micro.

Starting with a macro view of your product, however simple it might seem to you, can help frame everything else that you're going to show.

You have to remember that most people you demo to will probably know nothing about what you're about to present or how it works. If you get into the weeds too fast because you're worried about dumbing things down or not being subtle enough, you'll lose.

When you do start getting more nuanced, you want to call attention to the fact that you're zooming in on the areas they've expressed interest in during discovery. The reason why I'm going to show you this thing in particular is because you told me X, Y, Z. During your 5-minute discovery, you can take the features people mentioned and sort them into different mental buckets.

Then line up those buckets from macro to micro and dip into each one of them, provide more information, and summarize what you just showed them. You want to repeat how your product addresses each of these buckets at least twice to help people internalize your points.

That's a macro piece of information. Then you might go even more micro. Depending on who you're talking to, you might say it contains an X milliamp capacitor unlike anything else on the market, etc. Starting macro and going micro ensures that you'll lead your audience down a logical path, gain their buy-in from the start, and stop before features become irrelevant to their needs or you lose their attention.

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